
Your Black Friday Emails Might Not Arrive
Gmail and Outlook now reject bulk email that fails their sender rules. Here’s a quick checklist before your Black Friday campaigns go out.
What’s changing in search, AI, design and marketing rules, and what it means for your business. Short reads in plain English, with what to do next.

Gmail and Outlook now reject bulk email that fails their sender rules. Here’s a quick checklist before your Black Friday campaigns go out.
Every story ends with what it means for you, so you can skip straight to the part that matters.

Klaviyo Composer drafts whole email flows from a prompt and is now available to every Klaviyo customer. Here’s what it does and what to check first.

Google confirmed AI Overviews now expand into full AI answers for some searches, pushing organic links down. Here is what to do about it.

Google’s August 2026 spam update hit hard. How to diagnose a ranking drop in Search Console, whether you were a target or collateral, and what recovery really takes.

The EU’s AI transparency rules started on 2 August 2026. What they actually cover, why they reach Australian businesses anyway, and how to turn disclosure into a trust asset.
The monthly round-up
The month’s biggest changes in search, AI and marketing, and what to do about them. One email, once a month.