- MARKETING AGENCY
The design team behind the agency. Yours, when you need us.
Novu Creative is a white-label design, web and email production partner for marketing agencies. You keep the client relationship and the credit. We deliver the work, on brief, on brand and on time.
THE PROBLEM
Every agency hits the same wall. The strategy is sold, the retainer is signed, and then delivery becomes the bottleneck: a designer at capacity, a dev who's gone quiet, an EDM that breaks in Outlook the night before send. Hiring for peak demand means carrying overhead in the quiet months. Freelancers mean re-briefing from scratch every time. What agencies actually need is a production partner that already knows how agencies work.
What we deliver under your brand
Design production
Brand rollouts, campaign creative, social content, presentation decks and print collateral, produced to your creative direction or developed from your brief.
Website builds
WordPress and Shopify sites built from your designs or ours: responsive, fast, SEO-ready and handed over documented so your team can maintain them, or we can.
HTML email production
Hand-coded, table-based EDMs that render properly everywhere, including Outlook (we build VML buttons so yours don’t break). Mailchimp-ready and tested across all major clients. This is the deliverable most agencies quietly struggle with; it’s one of our specialties.
Overflow and campaign surges
Extra hands for pitch weeks, campaign launches and seasonal peaks, without your client ever knowing the team grew.
Retainer production
Ongoing monthly design and content production for your client retainers, at a margin that makes them worth keeping.
Why agencies partner with us
We’re an agency too, so we already speak the language: briefs, feedback rounds, brand guidelines, client politics and immovable launch dates. Our own client work spans national fitness brands, international medical device companies and events delivered across five countries, so the production standard your clients receive is the one ours do. And because we work across design, web, email and print under one roof, you can hand over a whole campaign rather than coordinating three suppliers.
How white-label works with Novu
Your brand on everything
Files, exports and communication carry your agency’s name. We’re invisible unless you want us introduced.
We never approach your clients
Non-solicitation is standard in every partnership agreement. Your client list is your business.
One brief, then shorthand
After the first few projects we know your templates, your tone and your clients’ guidelines, so briefing time shrinks every month.
Agency-speed turnaround
We work to your client deadlines, not ours, with clear timelines agreed upfront on every job.
Direct line to the people doing the work
No account-manager relay. You brief the designer or developer building the thing.
How it works
01
Partnership call
Tell us your gaps: overflow, a capability you don’t have in-house, or a retainer you need produced profitably.
02
Trial project
One real job at standard rates, so you can judge the work, the communication and the turnaround with nothing locked in.
03
Ongoing partnership
Agreed rates, agreed turnarounds, a standing non-solicitation agreement, and capacity you can plan around.
Frequently asked questions
Will our clients know you're involved?
Only if you want them to. All work is delivered under your brand, and our partnership agreements include non-solicitation as standard.
Can you work in our tools and templates?
Yes. We work inside your brand guidelines, templates and file structures, and in the platforms you already use, from Figma and Adobe Creative Cloud to WordPress, Shopify and Mailchimp. Files come back set up the way your team expects, so they slot straight into your workflow.
What's your turnaround?
It depends on scope, and we agree a timeline upfront on every job. We work to your client deadlines, not ours, so quick-turn design and email jobs move fast and larger website builds are scheduled into clear milestones. If a deadline is tight, tell us at the briefing stage and we’ll tell you straight whether we can hit it.
Do you do one-off jobs or only retainers?
Both. Plenty of agencies start with a one-off job or a trial project, then move to an ongoing partnership once the fit is proven. We also step in for overflow during pitch weeks, launches and seasonal peaks.
Can you handle the technical side of email?
Yes, it’s one of our specialties. We hand-code table-based EDMs that render properly across all major email clients, including Outlook, with VML buttons so they don’t break. Templates are Mailchimp-ready and tested before handover.
How is pricing structured?
Pricing is quoted on scope. One-off jobs and trial projects are quoted per brief at our standard rates, and ongoing partnerships move to agreed rates and turnarounds so you can price your client retainers with confidence. Book a chat and we’ll talk through what suits your agency.
Novu Creative is a Sydney-based design and digital agency providing white-label design production, WordPress and Shopify website builds, and HTML email development for marketing agencies across Australia.