Marketing for industries with rules of their own.

We do our best work where the details matter: regulated health professions, crowded fitness markets, immovable event dates and agencies that need production they can rely on. Choose your industry to see how we work.

Crowd at a conference beneath blue Clinical Forum banners
Beauty and Skin on Clyde branding portfolio piece
Dental Paediatrix practice branding

WHY SPECIALISE

Generalist agencies learn your industry on your budget. We've already done the learning, from AHPRA's advertising rules to ticket-sale campaign arcs, so your marketing starts from what works.

Industries we work in

Five industries, each with its own page covering what we do, the rules we work within and the clients we’ve worked with.

01

Branding, websites and marketing for aesthetic and cosmetic clinics, built compliant with AHPRA and TGA advertising rules from the ground up.

Brand identity · Compliant websites · Content and social · AI search visibility · Email marketing

Clients include Cutera ANZ, Beauty and Skin on Clyde and Aesthetics by Fleur.

02

Brands patients remember, websites that fill chairs and marketing that reaches them, with AHPRA compliance built into every deliverable.

Practice branding · Dental websites · Education-led content · Patient communication · Referrer marketing

Clients include Dental Paediatrix, Penrith Dentists, NBPD and the ANZSPD 2026 Congress.

03

Brands for gyms, studios and lifestyle businesses with an identity strong enough that members choose you before they compare prices.

Brand identity · Membership websites · Social content · Campaigns and events · Email marketing

Clients include Genesis Health and Fitness, City Gym, FILEX and AUSactive.

04

Identity, campaign, website, EDMs, signage and stands for conferences, expos and summits, on brand and on deadline.

Event identity · Ticket-sales campaigns · Event websites · EDMs · Expo stands

Clients include the Cutera University Clinical Forum, ANZSPD 2026, FILEX and Fire Australia.

05

White-label design, web and email production for marketing agencies. You keep the client relationship and the credit.

Design production · Website builds · HTML email · Overflow support · Retainer production

Partners include Factotum Communications, COM Marketing and DMY Associations.

Why work with a specialist

Industry knowledge isn’t a bonus feature. It changes what we make, how fast we make it and how much rework you avoid.

01

We already know the rules

AHPRA advertising guidelines, TGA restrictions, testimonial rules and practitioner registration details are built into every brief, so nothing goes back to the drawing board.

02

We know your audience

Patients, members, delegates and agency clients each decide differently. We design for how your people actually choose, book and come back.

03

One studio, every touchpoint

Brand, website, content, email, print and events from a single team, so everything looks and sounds like the same business.

Recent work across our industries

“Novu Creative has been a transformative partner for Cutera, handling all aspects of our marketing needs. From managing CUCF events and designing expo stands to creating print materials, social media posts, crafting EDMs and developing our websites, their comprehensive approach has been invaluable.”

Helen Tudehope, Cutera ANZ

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your industry?

Most of what we know travels. Tell us what you do and we’ll tell you honestly whether we’re the right fit.